There are a lot of companies now working on autonomous driving technologies and as many approaches to achieve the ultimate goal of a safe fully self-driving system. With such a transformative technology, there will be an extraordinarily important first-mover advantage.
Navigant Research attempted to create a leaderboard based on each company’s vision and execution in order to get an idea of which ones might have a lead. It published the report this week with interesting results.
They based the rankings on 10 criteria:
go-to market strategy;
sales, marketing, and distribution;
product quality and reliability;
Tesla has been considered a leader because of its aggressive timeline to reach level 5 autonomy years ahead of the competition and the fact that it has the most advanced sensor suite available in a vehicle today. Consequently, it is also accumulating the most data since its fleet of sensor-equipped vehicles are in the hands of customers.
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